Awarding the very best in-house commercial illustration in the world, from hand drawn to digital illustration that interpret powerful ideas, that tell stories and communicate a brand message across a variety of mediums.

Entry submissions are open for illustration used in a brand identity, for packaging design, for digital deliverables, for spatial environments and for campaigns.

You can enter one or multiple sub categories for each piece of work for the awards, place your work into categories where you believe your work excels.

 

Related category terms: Illustration, Illustrative, Illustrator, Line Art, Sketching, Drawing, Design, Visual Communication, Digital Art, Pen and Ink, Illustrative Storytelling, Vector Art, Editorial Illustration, Fantasy Illustration, Book Cover Illustration, Wildlife Illustration, Architectural Illustration, Botanical Illustration, Infographics.

 

Categories

Deliverables


Illustration: Integrated (AGY-IL01)

This category honours outstanding illustrations that have been seamlessly incorporated into a larger project, across multiple mediums and/or platforms. Work should demonstrate how the illustration enhances the overall design and adds value to the project.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Identity (AGY-IL02)

This category is dedicated to illustrations that are designed and incorporated specifically for identity purposes, such as logos, branding, and visual identity systems. Work that demonstrate how illustration can successfully conveys a brand identity and values, while also captivating the audience and making an impact.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Communication Publication (AGY-IL03)

Illustration used in annual reports and other internal stakeholder communication assets for an organisation. Comprehensive communication designed to provide readers with information about a company's performance or corporate endeavours. Print or digital assets that contains comprehensive financial or general information about business and organisations.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Promotional Publication (AGY-IL04)

Brochures, catalogues, flyers, pamphlets, direct mail and other promotional printed and digital publications commonly used for various sales and marketing purposes. Promotional publications refers to printed or digital materials that are designed to promote a products, service or event.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Periodical Publication  (AGY-IL05)

This category recognises illustrations created for newspaper and magazine design, including editorial illustrations and covers. Work should demonstrate how the illustration effectively communicates the intended message and captures the reader's attention either via print or digital mediums.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Literature Publication  (AGY-IL06)

This category predominantly focuses on book illustration of literature; literature, in its most common definition, essentially encompasses non-fiction, edited (non-fiction), reference (non-fiction) and fiction publications. Illustrations created for books, including covers, inside illustrations, and how illustration is incorporated into the whole book design. Work should showcase how the illustration enhances the overall reading experience and complements the book's content.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Product Design (AGY-IL07)

This category specifically centers around illustrations crafted for the purpose of product design. Work should effectively showcase how the illustration elevates the product's visual appeal, conveys its unique features and advantages, and ultimately enhances the overall value of the product.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Packaging Design (AGY-IL08)

This category focuses on illustration that was designed specifically for packaging design purposes. Work submitted for this category should demonstrate how the illustration improves the overall visual appeal of the product, effectively communicates its contents and benefits, and ultimately contributes to the overall value of the product.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Graphic Design (AGY-IL09)

This category recognises illustrations created for graphic design purposes and to be utilised across branded mediums. Work should demonstrate how the illustration adds value to the overall design and effectively communicates the intended brand message.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Advertising (AGY-IL10)

This category celebrates exceptional visual communication that successfully promotes a product, service, or brand. This category applauds the use of illustrations in advertising campaigns, spanning print, digital, and other media formats.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Poster (AGY-IL11)

This category is dedicated to honouring the art illustration in poster. It encompasses a wide range of purposes, from advertising to events and even propaganda. To win, entries must showcase how the illustration effectively conveys the intended message and captures the viewer's attention.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Interactive Design (AGY-IL12)

This category celebrates illustrations created for interactive design, including animations, games, and apps. Entries should showcase how the illustration enhances the interactive experience and effectively communicates the intended message.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Motion Design (AGY-IL13)

This category focuses on illustrations created for motion design, including animation, film, and television. Entries should showcase how the illustration enhances the visual appeal and effectively communicates the intended message.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Digital Design (AGY-IL14)

This category recognises illustrations created for digital design, including social media graphics, web design, and digital marketing materials. Entries should showcase how the illustration enhances the digital experience and effectively communicates the intended message.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Self Promotion (AGY-IL15)

This category focuses on illustrations created for self-promotion purposes, including personal branding, portfolios, and promotional communications. Work should showcase how the illustration effectively communicates the intended message and represents the creatives unique style.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Experimental (AGY-IL16)

This category celebrates illustrations that push the boundaries of traditional illustration techniques and explore new creative expressions. Work should showcase how the illustration effectively communicates the intended message and highlight the creatives experimentation and creative process.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.


Illustration: Other (AGY-IL17)

The category allows for illustrations that don't fit into any other specific category. The focus should be on how the illustration effectively communicates the intended message and showcases the creative work.

 

Mandatory Case Study Structure: A well-crafted case study should effectively communicate the background, brief, strategy, design process, and results and demonstrate the value and impact of the project. Adding more context beyond the stated above categories is encouraged and welcome.

Mandatory Case Study Text: The language requirement is English only, a minimum of three hundred (300) words and a maximum of two thousand (2000) words per entry. 

Mandatory Case Study Images: File format 1-5 mandatory JPG uploads and 6-15 additional optional JPG uploaded. File sizes should be between 1MB to 3MB, suitable for print publication. Images can be square, portrait or landscape. Important: At least three quality hero shots of your work are required.

Mandatory Crediting: Please ensure you credit your entire team, from business development, accounts, writers, creatives and other support teams, including external services and external team members.

Optional Deliverables: A video showcasing the strategic thinking and the creative process and providing the broader context of the project are welcome.